Webinar Recap: Are Storycentric Workflows Finally Having Their Moment?

Webinar Recap: Are Storycentric Workflows Finally Having Their Moment?

Crispin recently explored how automation and AI are changing the way broadcasters create and distribute news across traditional broadcasts and FAST channels.

During the webinar, Crispin’s Joe Walker highlighted how solutions like NewsWheel and FASTWheel help break down the silos between newsroom production and master control. By combining news content, traffic, and automated playlists, broadcasters can create 24/7 channels with far less manual intervention.

The conversation also looked at the growing role of agentic AI. By analyzing website content, RSS feeds, speech-to-text data, and producer-defined topics, AI can help identify and organize stories for the right programming—turning content curation into an increasingly automated workflow.

As local news continues to shift from linear-first to digital-first publishing, these technologies offer broadcasters a way to get more value from the content they are already producing while making FAST channel creation more efficient.

Want to dive deeper? Read the full article and watch the webinar to hear Joe Walker discuss how story-centric workflows and AI are shaping the future of broadcast automation.

Read the Full Article | Watch the Full Webinar