TEGNA-owned NBC Stations Lead in Household Ratings and Share During Super Bowl LII

One of our clients, TEGNA, has announced that two of their NBC stations took the number one spot for both household ratings and share in Buffalo (WGRZ) and Minneapolis (KARE), respectively, during Super Bowl LII.

Said Lynn Beall, executive vice president and chief operating officer for media operations, “As the largest independent NBC affiliate group, TEGNA’s Super Bowl stations outperformed their peer’s thanks to innovative coverage, cross-platform promotion and delivering theĀ information that audiences wanted most.”

Read the full announcement on the TEGNA website.